Uncle Al’s Breading

A Rustic/Modern Update for a Classic Brand

Project Details

Uncle Al’s Breading is a well loved brand which needed a referesh to appeal to a whole new generation of customers. Uncle Al’s needed an identity, something to set it apart. We updated the branding with an Uncle Al character to give the brand a story. Then we updated the packaging with a bright/rustic look to really make the product stand out on the shelf. The client found, with this update, that they had a significant uptick in orders and new wholesale accounts.

  • Client: Uncle Al’s Breading
  • Tasks: Logo, Packaging